31/1/25 pt2

 

  • Gantt Charts 

Gantt charts provide a visual representation of tasks, their sequence, and their deadlines. There are three main relationships between tasks: 

Finish to Start (FS): A task cannot start until the previous one is completed. 

Start to Start (SS): A task cannot start until the previous one has started. 

Finish to Finish (FF): A task cannot end before the previous one ends. 

  • Flowcharts 

Flowcharts visually represent processes, workflows, or systems using shapes, lines, and arrows. Their benefits include: 

Clarification of complex processes. 

Simplified communication of workflows. 

Efficient coordination by avoiding unnecessary steps. 

Effective analysis to identify potential flaws. 

  • Stakeholder Power-Interest Matrix 

This tool analyses stakeholders based on their power (ability to influence a project) and interest (alignment with project goals). Stakeholders are categorised as: 

High power, high interest: Must be actively managed. 

High power, low interest: Should be kept satisfied. 

Low power, high interest: Should be kept informed. 

Low power, low interest: Should be monitored with minimal effort. 

  • Importance of a Project Budget: 

Secures project funding – Informs stakeholders of the required finances and their timeline. 

Controls project costs – Helps measure actual expenses against the approved budget, track spending, and adjust plans if necessary. 

Ensures financial viability – A well-planned budget improves project feasibility and overall success. 

 

Evaluation tools: quantitative – tools used to measure how many, how much, how big and so on. 

Qualitative – tools used to measure things like awareness, attitude, appreciation characteristics and qualities.  

Marketing analytics, they are used to collect and measure the performance of a website or social media account to see whether there would need to be improvements. 

Search analytics used to see what the search trends are and review the performance of a search engine. 

Social media analytics tracks and analyses online conversations to measure impact and guide business decisions. It goes beyond likes and shares, helping businesses understand audience engagement, product perception, and customer feedback to refine marketing and operations. 

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